Sina Technologies News early November 12, according to Hong Kong media reports, Baby Tree's fourth largest shareholder Alibaba will exercise anti-dilution rights, after Baby Tree's public offering additional investment, continue to subscribe for Baby Tree's IPO quota.
Reported that the baby tree to Hong Kong IPO has passed the hearing, is about to launch an open road show. Alibaba's additional investment at this time means that it is optimistic about Baobaoshu's IPO path and looks forward to its long-term business development after listing.
Baobaoshu was founded in 2007, starting from the mother-child community, has been involved in e-commerce, early education and knowledge payment business. According to the prospectus, in 2017, Baby Tree's advertising revenue was 372 million yuan, accounting for 51.0% of total revenue; e-commerce revenue was 333 million yuan, accounting for 45.6% of total revenue; knowledge payment income was 246.56 million yuan, accounting for 3.4% of total revenue.
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