Sina Technologies News Nov. 11 noon news, e-commerce platform will issue a double 11 first half-day war newspaper: 12-hour sales orders exceed 8 million, after 90 sales contribution rate of nearly 30%.
Data show that, on sale for 12 hours, vip.com mobile terminal sales accounted for over 97%, PC end accounted for less than 3%; sales accounted for nearly 30% after 90%, the most favorite category is mask, skin care suits and women's boots.
Among them, 90 boys were more concerned about face value than those after 80 and 70, and girls paid more attention to fitness. The most popular make-up for post-90s boys is eyebrow pencil, the most popular sports equipment for post-90s girls is sports shoes, and the most popular sports equipment is sports fat-throwing machine.
Interestingly, from the 12-hour data, the proportion of the post-90s who buy anti-hair loss products has reached 30%, not losing to middle-aged people.
At the same time, consumption differences among different regions are also interesting. Chongqing people most like to buy facial mask. Jiangsu people bought the most warm autumn clothes, and the number of coffee bought by Xinjiang people ranked the top three in the country. (ROC)
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